This document explains the online privacy practices and policy of the website at https://www.atlantisphototreasures.com (this “Photo Site”) through which Digiphoto Entertainment Imaging (“DEI”) and Atlantis, The Palm (“ATP”) render its services. Unless otherwise specified, unless otherwise agreed between DEI and the Partner and unless the context otherwise requires, any reference to the terms ‘we’, ‘us’ or ‘our’ in this privacy policy (“Privacy Policy”) shall mean a reference to both DEI and ATP.

If you have not already done so, you are advised to click on the "Terms and Conditions" link at the bottom of this page to review the Terms and Conditions (the “Terms”) that govern your use of this Photo Site and the services and products offered on this Photo Site. This Privacy Policy is to be considered and read at all times as part of the Terms.

The Terms may be changed or updated occasionally to meet the requirements and standards of DEI and/or the Partner. Therefore the users of the Photo Site are encouraged to frequently visit these sections in order to be updated about the changes on the Photo Site. Modifications will be effective on the same day as they are posted.

By using this Photo Site, you legally consent to the collection and use of information in the manner described below. This Privacy Policy explains what information we collect and how we use the information so we can continue to provide outstanding service and products to use.

Personal information is requested whenever you choose to use any of our services.

The type of personal information we request has to do specifically with the type of service you are using. To register as a member of this Photo Site and to share and download images as per the Terms, you must be at least 18 years of age.

This Photo Site receives and stores personal data (such as your name, password, e-mail address, shipping information and telephone number).

All personally identifiable information will NOT be stored, sold, shared, rented or leased to any third parties.

When you sign up with us to obtain your photographs from your event visit, you establish a password-protected personal account for storing, organizing and sharing digital images, as well as for using our other services. In order to establish your account, we will need your name, e-mail address, password, and the information contained in the photo identity proof provided by you during your event visit.

When you want to share your photographs with others (“Invitees”), we will ask for e-mail addresses of your Invitees.

Any contact with our Guest Service team or communication from you, such as telephone calls or e-mails, may be recorded to help us provide better service, and for quality testing and assurance purposes.

If you contact us by e-mail (through a hyperlink on a webpage, or otherwise), then we naturally will have your e-mail address and name and any other information in your message. We will use this information only to reply to your message. We will not share your e-mail address with third parties, except as provided herein as per the terms of usage.

The password you select will allow you access to your account; as such, it needs to be as secure as possible. A good password includes seemingly random letters and numbers, and isn’t obvious (such as names of a spouse, child, or pet or your birthdate). You can update your account information and change your password at any time through the “My Account” link on this Photo Site. If you have forgotten your password, you can set a new one by clicking on the “Forgot Password” link on the Welcome Page. You will be responsible for all activities that occur under your password. We will ensure that the password is confidentially secured in our records.

In addition to personal information we also collect non-personally identifying data about visitors to this Photo Site that helps us track their number and navigation through this Photo Site. This data may include the website the user arrived from and departs to as well as the IP address of the computer being used to access this Photo Site. While it may be possible to correlate this information with particular individuals, we do not do so except in the limited circumstances as set out hereinafter in this privacy policy. We use this data only in the aggregate, to show overall patterns for all visitors.

Cookies and Invisible Gifs (also known as “Clear Gifs,” “Web Bugs” and “Tracker Gifs”)

Generally speaking, we use cookies and invisible gifs to track users of the service provided by DEI and the Partner through this Photo Site, including photographs. For example, when you visit this Photo Site, we assign you a unique user ID and store it on your computer in the form of a cookie (unless your browser’s cookie support has been disabled). Through the use of cookies, user IDs, and invisible gifs, we are able to optimize the performance and functionality of this Photo Site, and to personalize this Photo Site for you and present you with content and offers specific to your interests.

If you are uncomfortable with the idea of your information being stored in cookies, we recommend disabling cookie support in your browser, though please understand this will limit the performance and functionality of this Photo Site. Your browser documentation will provide specific procedures for disabling cookie support.

We analyze IP addresses in the aggregate for system administration purposes and to gather broad demographic information. We do not link IP addresses to your computer’s user ID.

We are not in the business of selling data about our guests. Your personal information will not be rented, sold or shared with any third party, except as described in this Privacy Policy or as otherwise agreed by you. There are limited circumstances in which we share personal data with third parties as described hereinafter in this Privacy Policy. Our primary goal in collecting your personal information is to provide you with a personalized, relevant, user-friendly experience on this Photo Site and in connection with our services and products.

We may share personal information with carefully screened third-party service providers for the sole purpose of providing you with the products, services and information you have requested. The third-party service providers will be contractually bound to not store, retain or access your information except to provide our services and products to you.

From time to time, we may also engage the services of third parties to help us analyze use of this Photo Site. These third parties will be contractually bound to use the personal data only according to this Privacy Policy. We have not authorized them to send you any information about goods and services from other companies without your express permission.

We will give you the opportunity to opt into our promotional e-mailing list in which event we may send you separate e-mail messages announcing events featured in the newsletter. Our promotional e-mailings may inform you of site improvements, feature announcements, offers, newsletters, and occasional third-party promotional offers that may be of interest to you. You can opt out of these messages by unsubscribing through the email received.

We use your personal information to make your website experience enjoyable. For example, because we know who you are after you log in, we can present you with the right set of photographs in your password-protected account.

Note that one reason we are able to offer you relevant promotions is that we reserve the right to use aggregated, anonymous, non-personal data about our users as a group. We use such information for statistical analysis of user behavior, product development, content improvement and marketing, promotional and advertising purposes. We may also make that aggregate non-personal information available to select third party partners from time to time, at our discretion.

We may transfer personal data to an affiliate or third party as part of a transfer of business assets. The data would continue to be covered by promises commensurate to the promises set out in this Privacy Policy.

We may disclose personal information to third parties without your consent for any of the following reasons: to comply with any law, regulation or court order, to cooperate with Government investigations, to help prevent fraud, to enforce the terms of use, or protect the rights of DEI and/or ATP, their respective subsidiaries, affiliates and their respective guests.

This Photo Site is designed so that you can control who may view the photographs stored in your account. We are committed to keeping your photographs private and secure. Please note that if you share your photographs with your friends or family members and they post your share invitation on a website or forward to other individuals, these photographs may be accessible to others who view the e-mail invitation or visit these websites.

In order to provide quality products, our employees and third-party service providers, providing Guest Support to you, may see your photographs.

The photographs must be claimed within 14 days from when they were taken. Photographs not claimed within such 14 days will no longer be available. Once photographs are claimed and associated with a user account, they will be available for viewing, sharing and downloading for 30 days, after which the photographs will be permanently deleted and the user must carefully note this point.

You can share your images through email or social media sites (like Facebook, Twitter etc.).

Representatives and employees of DEI, ATP or of third party partner companies or service providers that provide services to Photo Site may see your photographs while they are being scanned. In addition, your photographs or personal account information may be seen by employees or representatives of DEI, ATP and such third parties, in order to evaluate, validate, or correct problems with your account.

The software and the technology embodied or used in this Photo Site are the property of DEI, and the content on this Photo Site is the property of ATP and/or its suppliers and are each protected by United Arab Emirates and relevant international copyright laws. You may not remove any notices or credits posted on this Photo Site, or any additional information contained along with any such notices and credits.

ATP, unless stated otherwise, is the content owner of any photographic material contained on this Photo Site. You may not publish, distribute, extract, re-utilize or reproduce part or all of any such content in any material form (including photocopying or storing it in any medium by electronic means) except as otherwise explicitly permitted in the Terms. Photographs are only for private, personal and noncommercial use. Photographs cannot be published, sold, reproduced, transferred, distributed, or otherwise commercially exploited in any manner whatsoever. ATP reserves the right, at its sole discretion, to withhold and/or withdraw permission to reproduce photographs.

We use reasonable measures to safeguard personal data, including passwords, electronic firewalls, and encryption.

You should carefully consider whether to submit sensitive information that you would not want made public, even in exceptional circumstances, and should recognize that your use of this Photo Site is solely at your own risk and discretion.

This Photo Site may contain links to other websites. Neither DEI nor ATP is responsible for their privacy practices, policies, or content.

We reserve the right to modify, amend, or change this Privacy Policy as determined by us in a fair manner, at any time. DEI and ATP may change the features and content of this Photo Site. This Privacy Policy may change accordingly. If our practice of not collecting personal data changes, we will give you the option to have the data used solely for the purpose for which you provided it. You should periodically revisit this webpage to familiarize yourself with our current Privacy Policy. By visiting this Photo Site, you agree to be bound by the Privacy Policy as amended and subsisting from time to time.

Nothing in this Privacy Policy is intended to interfere with the ability of DEI or ATP to transfer all or part of its business or assets (including this Photo Site, and any personal data collected under an applicable Privacy Policy) to an affiliate or independent third party, at any time, for any valid reason.

If the user has reason to believe that DEI or ATP has not acted in accordance with this Privacy Policy, please notify us at the email address [email protected]. We will respond to your concerns, and take remedial action, as deemed appropriate. If you have questions or comments about this Privacy Policy or the practices of this Photo Site, you may contact ATP.